Dr. Cherry founded Succeed to Lead, LLC in June 2007. As the President & Chief Executive Officer, Dr. Cherry is responsible for corporate, strategic and business planning, financial management oversight, and corporate business outreach. He participates and donates his time to community and social activities as he serves and works with several organizations and foundations.

Dr. Cherry began his professional career as a United States Army officer, serving 26 years of active service. Key assignments include tours with the Chief Information Officer/G-6 (CIO/G-6) as Chief of Investment Strategy, Director of Resource Integration, Assistant Chief of Staff for Installation Management-Army Reserve Directorate (ACSIM-AR); Chief, OMAR/MCAR Budget Formulation Division, Office of the Chief, Army Reserve; Comptroller, US Army Civil Affairs and Psychological Operations Command (Airborne), US Army Special Operations Command, Fort Bragg, North Carolina.

Dr. Cherry received his Bachelors of Science in Accounting from Norfolk State University; his Masters of Business Administration from Troy University; a Master of Science in National Resource Strategy from the Industrial College of the Armed Forces, National Defense University, Washington, DC, and a Doctor of Philosophy (Ph.D.) in Organizational Leadership from Regent University, Virginia Beach, Virginia.

Active in professional and community organizations, Dr. Cherry is a member of the American Society of Military Comptrollers, the National Defense University Foundation and the Norfolk State University, Military Alumni Chapter. He holds life memberships in the Finance Corps Association and The ROCKS Inc., and the Omega Psi Phi Fraternity, Inc. He has received numerous awards and honors to include the Legion of Merit, inducted into the Norfolk State University Military Hall of Fame and was designated as a Distinguished Member of the Finance Regiment.